PR & Communications Lead (YouTrip) – Singapore

Posted by YouTrip | 30 Nov 2022
Singapore, Full-Time $500 – $1000
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What is it about in one line?

Join us to be the voice of YouTrip across our communication touch points with the media, influencers and external stakeholders.

Sounds interesting? Here’s more about us

YouTrip is a Southeast Asian fintech dedicated to creating the next-generation of digital financial services for consumers and businesses. In 2018, it launched the region’s first and leading multi-currency payment app.With its consumer and corporate products, YouTrip and YouBiz, the company empowers users with the most affordable and convenient financial innovations to transact in any currencies worldwide. The company is a Major Payment Institution licensed by the Monetary Authority of Singapore (MAS), and owns principal memberships and issuing licences with two of the largest card schemes, MasterCard and Visa. For more information, please visit www.you.co

Our culture is entrepreneurial, open & inclusive, and teamwork-oriented. We are looking for talents with the aspiration to thrive in a rapidly growing business in the exciting FinTech space.

Reporting to the COO, you will be responsible for executing PR strategies for the brand across FinTech, business, travel and lifestyle media through marketing initiatives.

You will:

  • Develop internal and external communications strategy that will drive brand awareness and raise the company’s profile.
  • Write and develop communications material, including but not limited to drafting media releases, pitch notes, blog posts, social media content and answering media queries
  • Coordinate press outreach activities and be the liaison for external speaking engagements
  • Establish and strengthen relationships with key media and influencers
  • Work cross-functionally with Marketing team on brand-led campaigns to execute effective PR strategies to grow brand awareness
  • Work with the regional teams to align on communications strategy and roadmap. Support regional team on communications and publicity needs.
  • Communicate for the brand across corporate and employer branding channels such as LinkedIn

You are

  • Public relations enthusiast – you’re able to represent the brand to cultivate relationships with key media and have prior experience in PR writing and pitching.
  • Versatile story-teller – you’re capable of adapting your pitch to suit your audience ranging from consumers, corporates and the media.
  • Travel Enthusiast – you are a passionate traveller and always look for the best travel hacks. You can understand the pain points of travellers, and in particular when it comes to money and spending.
  • Fintech Enthusiast – you have a keen interest in the world of payments, and maintains current knowledge to develop content that reflect the latest in the fintech landscape
  • Natural communicator – Effective writing and communications skills as you will be engaging in conversations as a representative of our brand on a public domain.
  • Fearless self-starter – you are not afraid to suggest and implement new initiatives with the aim to grow our community while keeping our users engaged, and do not mind getting your hands dirty in order to get things done in a tight timeline.

What can you expect from us?

  • A free hand to innovate and continuously develop PR strategies to raise the awareness and profile of YouTrip in Singapore
  • Direct report to the COO in Singapore and be part of the growth team of the Singapore and Thailand businesses
  • Be part of a multi-cultural and vibrant team of co-workers
  • Working with an entrepreneurial team of people in Singapore, Thailand and Hong Kong

 

    How to Apply

    Open to Singapore Citizens and Residents only; All Foreigner applicants will be Rejected.

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