Job Description

In a world obsessed with labels, shapes, and numbers – Tracyeinny celebrates women of all shapes, sizes, and backgrounds. We empower women to free themselves from societal constraints, and radiate self-confidence.

Founders – Pamela & Jeannie, saw the need for a clothing brand that prioritised women’s comfort and self-expression. With an unwavering commitment to inclusivity, Tracyeinny rebranded to a brand that would embrace diversity in all its glory.

Responsibilities

• Working closely with the creative team to research, analyze and present new and fresh ways to approach and execute social media content
• Generate graphic assets / marketing material / collaterals to be used in various platforms / channels
• Creation of IG/ Tiktok artworks according to campaign and content
• Coordinate and assist in campaigns and photoshoot
• Creation and editing of videos suitable for brand campaigns
  Managing social media calendar

Requirements

• Possesses strong editorial eye and have the ability and skill to conceptualize visual story telling within the brand aesthetic
• Proficient in Adobe Photoshop, Illustrator, Lightroom and typography
• Good Design skills / ability to image edit / re-touching
• Experience in branding and creative strategy
• Knowledge of creating content for Instagram Reels and TikTok
  Experience in the lifestyle/ fast fashion industry and e-commerce is preferred
• Prior experience in creative design work